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    Key Outcomes from implementing this program:
  • Ability to address the most difficult objections with grace and skill, and to move interested prospects to buy
  • Understanding the different sources of resistance and how to respond appropriately
  • Using questioning techniques to minimize the impact of genuine objections
  • Presenting convincing responses to critical objections
  • Gaining price commitment by demonstrating value
  • Gaining Commitment, by understanding that ‘it pays to ask’
  • Managing the sales call to achieve a positive conclusion

Many sales professionals are comfortable meeting prospects and discussing their product yet fail to convert interest into sales. Confidence tends to melt when faced with resistance, especially when dealing with senior decision-makers. Inability to handle objections directly impacts your bottom line.

Surprisingly, 70% of sales people do not actually seek any kind of commitment at the conclusion of a call. On the other hand, the most effective sales people do so in every call. When the buyer’s needs have been well matched and any resistance dissolved, they consistently ask for action that moves the sales process up and enables financial success.

On completing this progam your team members will become more effective sales people.

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